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Digital Media Author / Speaker / Strategist

Engaging and empowering leaders through technology to improve our lives and our world.

For Today’s Books, it’s an Expedition, Not a Tour

As I embarked on another trip since the launch of my book six months ago, I ran into friends and was asked the question, yet again, "how's the book tour going?" For some reason, this confounds me because I don't feel like it's a tour. I think of tours as detailed itineraries with a tight schedule, traveling Europe, hitting twelve cities in a week. For most authors, that notion is old-fashioned. Yes, many still launch books and do targeted events. No, it's not generally a tightly scheduled tour … More »

Transitions in the Modern World

Twice a year I experience a feeling of intrinsic transition: January, the new year, and September, the new school year. This year, September came early with my book's release just before my daughter started back at school in late August, and suddenly I was thrust into another set of transitions at work and at home. Meanwhile, my husband was in the midst of interviewing with companies to change jobs, I was asked to join another startup advisory board, and I realized I needed to incorporate a new … More »

Calling All Readers

My book has now been out for two months and it's been great fun seeing people reading the book from all over the country. It has done well selling on Amazon and is in a number of different bookstores including Barnes & Noble and Powell's stores, Bay Area chains like Book Passage, Books Inc. and local bookstores. It has gotten a good amount of media buzz and some online reviews. Now I need a favor from those who have purchased and reviewed the book - please review it! If you bought the … More »

What Comes Next

After wrapping my first major launch events for my book in San Francisco and Silicon Valley and tracking the launch month for my book, I started being questioned about what I'll be doing next. The book's out now and I must have all of this free time now, right? Well not exactly. First, the book was an immense project. It took almost two years to complete. So I'm still coming out of the author fog... catching up on news that is unrelated to the topics in my book, getting back up to speed on … More »

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Amazon and the Wild World of Bestseller Lists

My book, The Digital Mystique, has now been out for a month and it has been fascinating to watch the online sales through Amazon as an author as well as a digital media strategist, techie and data geek. Now I can say legitimately that my book is a bestseller - even though it was published by a small publisher. Here's why... First, a little background: book publishing is an odd industry and the way it is integrating with digital media has created an in-the-moment ranking and extreme … More »